Well, you do not see the code for recognition and tracking, as they are Qualcomm's intellectual property and usually should not be disclosed. Vuforiais not an open source library.
Vuforia first detects the “function points” in your target image [web target control], and then uses the data to compare the functions in the target image and the receiving frame from the camera.
Google's “Natural Detection and Tracking Function,” which falls under the “Computer Vision” area, and you'll find interesting content.
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