You need to configure the connection to the channel. Here are the minimal setup commands that worked for me (based on trial / error and search on the web).
AT+SAPBR=3,1,"APN","wap.cingular"
AT+SAPBR=1,1
The correct value for APN may vary for you, depending on your network and service provider. I use AT&T prepaid SIM cards. After that, you can execute the HTTP configuration commands, as you already ...
AT+HTTPINIT
AT+HTTPPARA="URL","http://www.google.com"
AT+HTTPACTION=0
600 ( 500) HTTP. AT- SIM908 HTTPACTION:
600 Not HTTP PDU
601 Network Error
602 No memory
603 DNS Error
604 Stack Busy
CID 1 AT+SAPBR=2,1 AT+SAPBR=4,1. , GPRS AT+CGATT?. , , 601, , . , , , 601, . SIM , , (AT+SAPBR=0,1, AT+SAPBR=1,1), HTTP* HTTPPARA HTTPINIT.