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Don’t understand jQuery is great, and often this is the right answer and a good one. Even Microsoft abandoned its own Ajax platform and jumped on the jQuery winner, and for good reason. This is a good technology and is often used successfully.
But if you are creating an application that uses HTML as your interface, you can simply launch another application, resolving the same problem, but providing a richer user interface. Even if the other guy had to create several user interfaces, he could still be a winner.